Israeli adtech company Perion acquires Ukrainian startup

By Denys Krasnikov / April 4, 2019

Israeli internet company Perion is to pay $3.7 million as it acquires a Ukrainian startup which develops AI-supported ad campaign managing tools.

Septa Communications, or also known as Captain Growth, consists of only eight people. The startup produces artificial intelligence that helps companies to advertise on Facebook and through Adwords. It analyzes marketing data and suggests how to “either save money or earn more,” according to the startup’s website.

Topics: E-marketing, Finance, International, M&A, Startups

About

Denys Krasnikov

Denys Krasnikov is a Kyiv Post IT reporter. He studied journalism in Zaporizhia National University. Denys can be reached at krasnikov[at]kyivpost.com.

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The Kyiv Post

Launched in 1995, Kyiv Post is Ukraine’s leading English-language newspaper, produced by a team of Western and Ukrainian journalists. Over the years, the weekly newspaper has led the charge for a free press in Ukraine, and has played roles in the Georgiy Gongadze scandal, the Orange Revolution and other significant Ukrainian events. The Kyiv Post’s IT coverage is sponsored by Looksery, Ciklum, Steltec Capital and SoftServe. The content is independent of the donors.

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