Mobile World Congress, a four-day international conference on the mobile industry and adjacent industry sectors, will hold its 30th edition in late February 2016 in Barcelona, Spain. More than 95,000 attendees are expected to attend the event.
“We’re less than a month away from Mobile World Congress and our 2016 edition is set to be our broadest, most exciting event yet,” said Michael O’Hara, Chief Marketing Officer of GSMA.
“Our outstanding conference programme is bringing together the leaders from across the ecosystem, as well as from adjacent industry sectors, showcasing how mobile technology is transforming everyday life for billions of people around the world. The event will also feature an exhibition, partner programmes, seminars and many other events and activities. We are looking forward to welcoming the mobile world in Barcelona.”
Among the most highly anticipated keynote sessions is a presentation by Derek Aberle, the president of Qualcomm Incorporated, who will be joined by guests from the MERCEDES AMG Petronas Formula One team, including the three-time world champion driver Lewis Hamilton, to discuss how wireless technology is transforming the future of consumer automotive through motorsport.
Among the keynote speakers will be Sunil Bharti Mittal, founder and chairman at Bharti Enterprises, Shang Bing, chairman at China Mobile, Ahmad Abdulkarim Julfar, CEO at Etisalat Group, Mark Zuckerberg, founder and CEO at Facebook, Mark Fields, President and CEO at Ford Motor Company, William Ruh, SVP and chief digital officer, GE and CEO at GE Digital, Dawn Airey, CEO at Getty Images, Brian Krzanich, CEO at Intel Corporation, Ann Cairns, President at International Markets, MasterCard, Denis Sverdlov, founder and CEO at Roborace, César Alierta, Executive Chairman and CEO at Telefónica, Johan Dennelind, President and CEO at TeliaSonera, Kaan Terzioğlu, CEO at Turkcell, Professor Sir Konstantin Novoselov FRS of University of Manchester, Simon Segars, CEO of ARM; Jonah Peretti, Founder and CEO of BuzzFeed; Hans Vestberg, President and CEO of Ericsson; Jon Fredrik Baksaas, Chairman of GSMA; Mats Granryd, Director General Designate of GSMA; Anne Bouverot, Chair and CEO of Morpho (Safran); Sifiso Dabengwa, Executive Director, Group President and CEO of MTN Group; Richard Fain, Chairman and CEO of Royal Caribbean Cruises Ltd.
Included in the agenda will be the following topics:
- big data;
- connecting the unconnected;
- devices;
- digital commerce;
- emerging markets;
- enterprise mobility;
- financial services;
- the internet of things (IoT);
- mobile identity and privacy;
- network evolution and security.
More than 2,000 companies are expected to exhibit including such global brands as Alcatel-Lucent, AT&T, Deutsche Telekom,Ericsson, Ford Motor Company, Google, Huawei, Intel, Lenovo, Microsoft, NEC, Nokia, Qualcomm, Samsung, SK Telecom, Sony Mobile Communications, Telefónica, VMware and Vodafone.
Several exhibits focusing on specific technology areas including the Graphene Pavilion, Green Pavilion, IoT Pavilion, Mobile Money Pavilion and Wearables Pavilion will be featured in the program.
All the keynote sessions will be live streamed online via a dedicated channel on Mobile World Live, which generated almost 400,000 page views during the week of Mobile World Congress 2015. Several keynotes will also broadcast live on Mobile World Live TV on more than 60 screens across the venue, as well as in more than 24,000 rooms at 180 hotels in Barcelona.
The event is being organized by Mobile World Capital Barcelona, a foundation comprising the Spanish Ministry of Industry, Energy and Tourism, the Generalitat de Catalunya, the Barcelona City Council, GSMA and Fira de Barcelona.
For more information on the event, please click here.
